Cost guide
Most Australian eCommerce brands pay between $3 and $8 per order for fulfilment before shipping, plus storage and a few setup costs. Where you land depends on how many items are in each order, how much space your stock takes and how your 3PL charges for it. Here is how each cost works.
Expect roughly $1.50 to $4 per carton, or $15 to $35 per pallet, to have stock counted and put away.
Receiving covers unloading, checking your delivery against the purchase order, labelling where needed and putting stock on the shelf. It goes up when cartons hold mixed SKUs, when products arrive without barcodes and have to be labelled, and when containers arrive loose-loaded rather than palletised, because every carton has to be handled by hand.
Typical market rates sit between $4 and $8 per pallet per week, or per cubic metre, depending on how your 3PL measures space.
3PLs bill storage in one of three ways. Per pallet charges for each pallet space, whether it is full or half empty. Per cubic metre charges for the volume your stock actually takes up. Per location charges for each shelf or bin your SKUs occupy.
For small brands the difference matters. If you have forty SKUs with a few units each, per-pallet or per-location billing can mean paying for a lot of empty air. Billing on space actually used keeps storage in line with the stock you really hold.
Most brands pay $2 to $5 per order including the first item, plus $0.30 to $1 for each extra item.
This is the cost of picking each order from the shelf, packing it and labelling it for the carrier. It rises for fragile products that need extra protection, for kitting (building bundles or gift sets), and for inserts, gift notes or custom unboxing steps.
You either supply your own branded packaging, or the 3PL supplies satchels and cartons and charges for each one used.
Supplying your own gives you control over the unboxing, but you pay to store it and have to keep it in stock. 3PL-supplied satchels and plain cartons are simpler and usually cheaper per order. Many brands use a mix: branded mailers for hero products, standard satchels for everything else.
Freight depends on parcel size, weight and destination, and it is usually the biggest cost on the invoice.
A low headline rate with one carrier means little if your parcels are going to regional areas that carrier covers poorly, or if its size and weight brackets don't suit your products. What matters is whether each parcel goes with the best-value carrier that meets the delivery time for that destination. Rating every parcel across several carriers usually saves more than any single discounted contract.
Some 3PLs charge for setup, integration and account management, and some add monthly minimums or lock-in contracts.
Ask these before you sign:
A brand doing 300 orders a month would typically pay somewhere around $715 to $1,790 a month before freight.
Take a brand shipping 300 orders a month, with an average of 1.5 items per order and stock taking up 4 pallet spaces.
That is before any receiving or setup costs, and freight is on top and depends on your parcels.
Put every quote on the same basis: the all-in cost per order for your actual orders.
Five checks make quotes comparable:
Typical market rates are $2 to $5 per order including the first item, plus $0.30 to $1 per extra item. Fragile products, kitting and inserts push the price up.
Most brands pay $3 to $8 per order for 3PL fulfilment before shipping, which is often less than the true cost of in-house staff, space and carrier rates once you pass about 50 orders a month. Your order volume and how much your own time is worth decide where the line sits.
Some do, commonly a few hundred dollars a month or a minimum order volume, while others have no minimums at all. Contract length and exit fees change how much a minimum really costs you.
Typically $4 to $8 per pallet per week or per cubic metre, billed per pallet, per cubic metre or per shelf location. Billing on space actually used suits small brands with many low-stock SKUs.
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